Strong design

Packaging Relaunch

Recycling Beauty

Different bottle shapes, materials and colors are a thing of the past. From now on there is one bottle shape in two different sizes on the shelf. What remains a matter of course is the recycled material..

For us, the use of recycled plastic is clearly the right way to use scarce resources sparingly. We work according to the principle of continuous material cycles. That is why we have been trying for many years to radically change the throwaway mentality when dealing with plastic.
Since 2015 we have been one of the first companies on the washing and cleaning products shelf to rely on recycled plastic. In the course of the packaging relaunch, the lids are now also made of 100% recycled material (rPP).
With the very self-confident, independent bottle shape we want to increase the recognition factor on the shelf and underline the exceptional quality. From now on, the following applies to our range: strong design, strong performance, strong brand.